✒ Adim Ink Edition #4 - to infinity and beyond
Everything you never knew you needed to know about the Adimverse!
Join us in our journey as we create and own tomorrow's leading characters in entertainment. Subscribe below 👇
We’re excited to kick off this week with the 4th edition of Adim Ink, the final edition of Season 0 - our newsletter features important updates about the Adimverse so you don’t miss a beat.
Let’s dive in!
Earlier this summer, we launched a creative prompt to invite Adim Members to submit character concepts for consideration and development within the Adimverse. Our community submitted over 120 responses which were peer reviewed by the Adim Creative Team. From that set, 16 submissions were selected and were put forth as our first official Adim Creative Proposal (ACP-1) for Adim Members to vote on.
Proposals are used to drive decisions about the direction of creative development and resource investment within the Adim Member community. Unlike more informal polling and voting across Discord and other tool sets, this serves as an official record of strategic decisions within the Adimverse and will serve as a key part of our governance structure as the community grows and evolves.
ACP-1 voting closed last week and top-voted characters will be partnered with Rob and other members of the Adim Creator Community in our rollouts for Round 2 of Creator Rooms.
Creator Room 1 was an experiment, and the learnings were invaluable. In this next round, we will be focused on integrating those learnings into the process and also expanding the members who can participate in the process and move on to spin off their own rooms in the future!
In the coming months we’re looking forward to showing you what’s been going on behind the scenes and under the hood of our creator room process. Stay tuned.
NFTs have rapidly permeated through mainstream culture and are impacting a myriad of sectors including finance, art, sports, tech, and most relevant to Adim – storytelling. With any new innovation, concepts around what an NFT is and how they work are rather opaque and can be puzzling to understand.
Don’t worry, we’ve got you covered. In our latest Medium Blog, we went over what an NFT is and why the underlying technology is quintessential to what we’re building at Adim.
Check out Unpacking NFTs here!
Events In The Adimverse
In the past two weeks we’ve hosted two episodes of Adim Radio, our weekly episodic radio show covering everything happening within the Adimverse, entertainment & web3. You can listen to the recording of our first episode here. Tune in every Friday @ 12pm PT / 3pm ET each week on our Twitter to join in on the fun.
Adim Book Club – Our community is halfway through reading & discussing Ask Iwata: Words of Wisdom from Satoru Iwata, Nintendo's Legendary CEO for our Adim Book Club! Join us Tuesday @ 4pm PT / 7pm ET for a discussion on Chapters 2 & 3.
Members Only: Adim Members Town Hall: Join us for an Adim Town Hall with Rob McElhenney, Will Groebe & Adim Creative Team on today, 9/26 @ 4pm PT to review CR1 Character pitches, updates & more.
We’re Hiring: Financial Strategist & Full Stack Web3 Engineer
Want to join a fast-growing innovative startup at the intersection of web3, technology, and entertainment? We’re actively looking to expand our team, finding people to spearhead the development of dynamic creator experiences that will transform the way characters are created and owned.
In particular, we’re on the hunt for a full-time Financial Strategist & Full Stack Web3 Engineer.
You can check out more detailed JD’s as well as our benefits & perks here:
Community Member Spotlight
This week Adim’s own Kyle Mazer sat down with a few of our Adim Members, David Zweig & Yvonne Liu, to highlight their stories as integral parts of our community.
“We’re all a collection of stories, a collection of characters, a collection of moments.” For no one is this quote truer than the man who said it himself: David Zweig. Now the Senior Creative Director at Warner Brothers Discovery, David has amassed many incredible moments in so many different areas, it’s almost hard to keep count. But with degrees in both design and animation, one mission in David’s work has always held true – using cutting edge technologies and communities to bring stories to life beyond the page.
In his time at XPRIZE, David spearheaded award-winning projects to encourage fans of mega-productions like Star Trek and Big Hero Six to reimagine their realities and bring their wildest sci-fi dreams to fruition. Always aiming to inspire, Zweig is constantly thinking of new ways to tell stories, and to use these stories to influence the world they’re told in, whether it be with his Google Lunar Project, or his founding of the Science Fiction Advisory Council. It’s this endless drive to mesh art and community that got David so enthused about Adim, and his work in Creator Room #1 couldn’t reflect that more – along with being a gifted writer, David extended his strengths as an animator to help our Art Director Will Groebe and the Art Department design and develop our characters, believing “everything can be designed, and the more you can draw and visualize, the more can be realized and the more you can do.”
Both inside and out of Adim, David hopes to continue using his devotion to craft and his understanding of its influence to inspire the next generation of thinkers and creators, knowing how powerful the right story can be in a person’s life at the right time. He loves a good experiment, is fearlessly looking to break the mold, and believes Adim can do just that. “We live in a world we create, so why not just f***in’ create more,” he told Kyle at the end of the interview. “Sorry,” he said, “I just get excited about these things.” We do too David, we do too.
There’s being a go-getter, and then there is being Yvonne Liu. Graduating from Columbia University with a degree in music, Yvonne had her sights set beyond an already impressive career as a violinist, and set out to Europe and Asia. Most people would’ve taken such a post-grad trip to refresh, relax, and tour around, but most people are not Yvonne – she spent her vacation organizing informational interviews with all different figures across the international marketing distribution space, eventually landing herself a job at Talent International in Beijing. That still wasn’t enough: barely out of college, Yvonne brought her boss this new American movie – you may have heard of it – called The Hunger Games, and earned herself the lead on the film’s entire Chinese marketing campaign.
But after building years of experience working with Jackie Chan and later for Warner Brothers in Beijing, Yvonne still had her larger aspirations, and came back to the U.S. to get an MBA from Penn Wharton, meshing her creative nature with a depth of business knowledge, specifically the intersection between venture capitalism, tech and non-traditional storytelling. Always a fan of start-up culture, she joined a small social media app called musical.ly which later morphed into – you may have heard of it – the cultural revelation that is TikTok. “I love shaping the future of an industry, the way content is created and consumed. It’s how I first got into web3, and eventually into Adim.”
These days, on top of being an avid Adim member, Yvonne works two nearly-full time jobs, one of which focuses on her family’s past and the other on entertainment’s future. In the mornings, as the business manager to her father, Liu Yong, Yvonne looks to cement the legacy of his work as a painter and an author, bringing his works and their cultural impact to a wide-reaching audience. Then at nights, she moves away from old mediums to consult at Jumpcut media, another web3 storytelling community hoping to elevate voices and share ideas. “What I love about Adim is that it functions like an orchestra,” she says, analogizing her old playing days. “The conductor empowers others to bring out their value as we work toward something together.” Other than finally finding time to relax, Yvonne hopes to keep using her experience, as well as her love for storytelling, both old and new, to help build bridges between often disparate cultures in China and the US.
Want to carve your spot within the Adimverse? Drop into the Discord and let us know what you're working on for a chance to be featured in a future Adim Ink edition!
This section will feature resources curated for the development of our community. This week, we’re exploring articles and podcasts on The Merge, character development dimensions, the science of flow state, and more. Feel free to drop a line in the #📦│library to share additional topics you’re interested in exploring in future Adim Ink editions.
Adim Curated Resources
Writing & Entertainment
web3 with a16z podcast: Ethereum, Merge and Beyond with Tim Beiko, Tim Roughgarden, Ali Yahya, and Sonal Chokshi
Mint Podcast w/ Cooper Turley: Coop Records Just Raised $10M to change the way we invest in music
Overpriced JPEGs with Carly Reilly: Moment of Zen(eca) Recap #37
Member Curated Resources
The Delphi Podcast: How NFTs are Revolutionizing Media w/ Seth Green, Shaan Bhagat, & Chris Waters
Thanks for reading!
Can’t get enough? Check out our website, join our community on Discord, and follow us on Twitter. Adim Ink Season 1 releases on October 10th - make sure if you’re not already subscribed… subscribe 👀👇
Take care & talk soon,
The Adim Team